HIV/AIDS takes centre stage in Nicaragua
Oxfam Canada Partner, Puntos de Encuentro, takes HIV/AIDS to television.
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HIV/AIDS takes centre stage in NicaraguaOxfam Canada Partner, Puntos de Encuentro, takes HIV/AIDS to television.
These characters aren't real, but the story they tell is. The message was conveyed through the characters of Martha, Alberto and Gabriel, part of the cast of a very popular television soap opera, written and produced by Oxfam partner Puntos de Encuentro in Nicaragua. In an engaging way, the show dispels myths, informs reactions, and teaches people ways of dealing with HIV/AIDS. It's helping to increase awareness, change unsafe sexual practices, and promote respect towards those affected. The TV plot was re-told in the Boletina, a magazine that Puntos produces 4 times a year. 26,000 copies are produced, but they reach approximately 156,000 readers. 60% of the magazines are distributed in rural areas. They are often used for study groups and workshops. Oxfam Canada has been funding the Boletina, an important tool in Puntos' communication strategy, for a number of years. |
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